Ann Morrow Johnson, one of XLIST’s 100 Most Creative Visionaries in Experiential, leads the global Immersive Experience and Entertainment Practice for Gensler. Her decades of experiential innovation across theater, cultural, institutional, and entertainment sectors, recently as Global Head of Creative Development for Walt Disney Imagineering, builds upon Gensler’s unique position to drive design innovation around the world.
Ann Morrow creatively and strategically led over 60 major projects in the United States, Europe, and Asia for Disney Parks & Experiences. As head of Creative Development she was responsible for development of any and all new experiences including resorts, live performance shows and venues, RD&E, hotels/hospitality, restaurants, exhibits, rides, attractions, walk through and interactive experiences for Disney globally. Having consulted for future leaning companies and the foremost cultural institutions such as National Geographic, the Royal Shakespeare Company, the Association for Cultural Enterprises, and ILMxLAB, she combines insights from the cutting edge of emerging experiential possibilities with the deep tradition of how people engage.