Retail, sports and recreation, music, performing arts, fitness, food—ever wonder what the world would look like without those staples of urban life? Now we know. Far from being ancillary to the mission of the Urban Land Institute, entertainment development proved to be the glue that held many of the best public spaces together. The pandemic accelerated the decline of bricks-and-mortar retail by a decade. First-run movies became available in your home. Luxury fitness went from sparkling new gyms to interactive mirrors on the wall of your garage. The Entertainment Development Council and our members have unique and timely insights into what lies ahead for cities and towns, especially Chicago, the host of the 2021 ULI Fall Meeting.