Adapting Real Estate and Unlocking Value by Designing Human Experience

September 20, 2019 1:30 PM – 2:30 PM Walter E. Washington Convention Center, 207B Concurrent Session
Open to All Attendees
Market Conditions – Technology, New/Disruptive Placemaking
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There often is a gap between physical space and the human experience. Technology has afforded us the convenience of ordering coffee, booking meetings, and conducting business and personal relationships online. However, we are still social beings and continue to crave those person-to-person connections. Our new approaches to life and work require an integrated way of thinking about how we holistically adapt and curate our existing built environments to create connected spaces inside and out.

Real estate owners and operators can capitalize on the inherent value in their existing assets by activating them as people-centered places that spur human activity on the ground level. Making adaptive enhancements at the point of greatest impact-where the people are-and going beyond the built form to reflect the “software of place” can transform even mediocre spaces into compelling experience places.